The Lab
Where WTP tests ideas in public: field notes, workshops, research and the tools we are building. Some of it is finished. Some of it is still on the workbench, and you are welcome to pull up a chair.
01 — Field notes
What we are learning about relationships, retail and making, written by the people doing the work.
Coming soon
Why the best corporate gifts start with a relationship question, not a product list.
Jordi Casas, Founder & CEO
Coming soon
How museums, attractions and brands turn a visit into products people take home.
WTP Studio
Coming soon
What changes when the factory sits next to the strategy team.
WTP Studio
02 — Workshops
Hands-on sessions where teams use our method on a real challenge, with materials and prototypes from our own factory.
Open session
A half-day innovation sprint for leadership teams. Bring one real challenge, leave with a tested direction.
Private session
A co-creation workshop built around your own challenge: a customer journey, a product idea, a retail concept.
03 — Research
Independent research on how organisations in the GCC build relationships through gifts, retail and experiences.
Report · In progress
How companies across the region plan, budget and measure gifting, and where the money is wasted. Register and we will send it to you first.
We are interviewing HR, marketing and procurement leaders across the GCC. Thirty minutes, fully anonymous, and you get the findings before anyone else.
Join the research →04 — Tools
In development
Brief us in a conversation and see brand-aligned gift concepts before you commit. It is designed to work from what our factory can actually make, so every concept it suggests can be built.